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Your customers don't read your emails.

Not because they don't care — but because they don't connect.

67% of buyers trust people more than brands. But your newsletter doesn't feed that trust, so they delete it. We transform your generic product updates into founder-led content that converts at 270% higher rates — without changing your product or pricing.

Trusted by 20+ brands | $500K+ generated

Newsletter subscription concept

TRUSTED BY

Sohotree SwitzerlandMasaba CoffeeHuman RelationsTami MönnigVision LeadLooking for Soccer
Sohotree SwitzerlandMasaba CoffeeHuman RelationsTami MönnigVision LeadLooking for Soccer

EMAILS THAT DON'T INSULT YOUR SUBSCRIBERS' INTELLIGENCE.

Real voice. Real data. Real results.

Combining founder storytelling with conversion science turns emails into revenue drivers. Because subscribers are humans, not open-rate statistics.

It's time your newsletter reflected that.

PICK YOUR STARTING POINT

NEWSLETTER AUDIT

See what's killing your conversions

$990 (48h delivery)

Video breakdown of your top 5 leaks

Founder voice assessment (are you even visible?)

Conversion bottleneck analysis

3 copy-paste fixes you can implement today

Revenue potential calculation

FOUNDER-LED REBUILD

Turn your emails into revenue assets

$3,500 (4-week turnaround)

4-6 founder-led email templates (welcome, nurture, promo)

Psychology frameworks (why each element works)

Before/after breakdowns

A/B testing playbook

30-day implementation support

ONGOING PARTNERSHIP

Consistently show up, consistently convert

$5,000/month (min. 3 months)

Weekly founder-led emails (written for you)

Flow optimization & automation

Segmentation strategy

Monthly performance reviews

Unlimited revisions + strategy calls

WHAT ACTUALLY HAPPENS
WHEN YOU SOUND HUMAN

METRIC
BEFORE (Corporate Voice)
AFTER (Founder Voice)
Open Rate
Ø 15%
Ø 27.5% (+83.8%)
Click Rate
Ø 0.75%
Ø 1.56% (+108%)
Revenue / Email
$0.42
$0.96 (+129%)
Client ResultCollagen Brand

A collagen brand went from "We're excited to announce…" to founder-led storytelling about her personal health journey.

83.8%
Open Rate Increase
108%
Click Rate Increase
2x
Revenue Per Recipient

All within the first month — with zero complaints, just connection.

"Most D2C emails sound like marketing. Yours won't."

— Linda Kalberer

HOW WE APPROACH YOUR SUCCESS

1.

DISCOVERY

We analyze your current emails, flows, and founder voice

2.

STRATEGY

We create a founder-led content framework tailored to your brand

3.

IMPLEMENTATION

We rebuild your emails & flows with your authentic voice

4.

OPTIMIZATION

Continuous testing and refinement based on real data

STOP LEAVING MONEY
IN YOUR INBOX.

I'M ONLY TAKING 3 NEW AUDITS THIS MONTH

Because each audit takes me 2-3 hours of deep analysis: not AI, not templates, just me digging through your emails finding what's costing you money.

Here's what happens next:

  1. 1.You fill out a 2-minute form (company, newsletter link, main goal)
  2. 2.
    Within 48 hours, you get a Loom from me showing:
    • → Your #1 conversion killer
    • → Why your founder voice is missing (or buried)
    • → 3 copy-paste fixes that take under 30 min to implement
  3. 3.You decide if you want to work together. Zero pressure.